The Power of FOCUS: Best to be a master of one than a master of none, this is an old saying, but today more than ever it rings true. As creators, we are often tasked with many different aspects of the publication process and for that the product sometimes suffers…the unfortunate side is that sometimes as indie natives we often have no choice (budget restraints often force our hands). However, it you are fortunate enough to have a creative time will to work with you, learn to master your strong point. Patrick suggests that you pick the aspect of the process that you are best suited and pursue it with ruthless determination…FOCUS, FOCUS, FOCUS… It is true as Patrick says that some people can do it all, but pinpointing and focusing what you do best; brings out the best of the best when it comes to creating an awesome product.
Meager Marketing Methods: Marketing is a necessary evil for all creators…it at times can be quite daunting not to mention financially elusive. However, it need not be; Patrick uses grassroots methods (The video will reveal a simple method he uses) to market that are affordable even for the starving artist in all of us. The method is simple (which is always a plus) and therein exist the magic when it comes to such methods, because they are simple, personal, yet pack a punch.